CALIDA GROUP press release

ad hoc announcement pursuant to article 53 LR

Sursee (Switzerland), 23 August 2024

As part of the share buyback program submitted by the Board of Directors of Calida Holding AG on 07 August 2024 for a maximum of 829,061 of its own registered shares with a par value of CHF 0.10 each (9.8218% of the share capital and voting rights currently registered in the commercial register) at a fixed price of CHF 28.50 gross per registered share for the purpose of capital reduction, Calida Holding AG was tendered a total of 888'794 registered shares during the offer period from 08 to 22 August 2024 (12:00 noon CEST). As the number of registered shares tendered exceeded the volume of the share buyback program, the registered shares are repurchased from the tendering shareholders on a pro rata basis, i.e. the tenders are reduced pro rata to 93.28% to the maximum of 829,061 registered shares.

The payment of the net buyback price of CHF 19.09 per registered share and the delivery of the registered shares will take place with value date 27 August 2024.

For further information, please contact:

Calida Holding AG

Dave Müller, CFO

Phone: +41 41 925 43 20

investor.relations@calidagroup.com

The CALIDA GROUP is a globally active company for premium underwear with its head office in Switzerland. It consists of the brands CALIDA, AUBADE and COSABELLA in the underwear and lingerie segment. The CALIDA GROUP stands for high-quality products that delight consumers every day. In the first half of 2024, the Group generated sales of over CHF 111 million with almost 2,400 employees. The registered shares of Calida Holding AG (CALN) are traded on SIX Swiss Exchange AG.